EVERY RIDER HAS THAT ONE
SPECIAL HORSE THAT
CHANGED YOUR LIFE
that's the inspiration for
EDELROSS
WHY EDELROSS
Horses are my biggest passion. I am a passionate horseback rider and experienced several constraints in every day working situations with my stallion:
Where to put the mobile?
Why can riding breeches not be as comfortable as a leggins?
Where to put the snacks for the horse while riding it?
To me it was obvious: It is time to reinvent the riding breech.
Functionality, comfort and quality were my key drivers.
The online shop offers a fine selection of innovative products and newly interpreted gadgets for the riding sport.
DEVELOPMENT & QUALITY
The development took more than 2 years, 22 prototypes were necessary
to find the right quality, shape and grip.
162 program changes were necessary to get the final embroidery design
until the perfect logo was created. Have a look behind the scenes!